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Show #316: Zig on self-employment

For those of you who are self-employed…and those who desire it, I’ve got a treat for you. Below is a 7-minute interview with Zig on self-employment. You can listen to the audio, or watch the video clip. The interview was with…me, Kevin Miller. It happened in July 2010.

The topic of self-employment is actually why I work with Ziglar today and host this show.

REARRANGE THE LETTERS

You can take these letters and make them say "no where," or rearrange them and they will say "now here."  I'm talking about opportunity in America today.  There are some who say it is "no where," but many others are saying opportunity is "now here."  Needless to say, I agree with the latter because 80% of the millionaires in America today are first-generation millionaires.

The Phenomenal Potential Lifetime Value (PLV) of a Client

In his book
The Facts of Business Life, my friend Bill McBean says a business owner’s first responsibility is to protect its assets. Not just the assets on the balance sheet, but your database as well. My good friend and marketing master David Frey says, “The money is in the list!” Not just the number of people on the list, but the quality of the list.

Handling Disappointments

Question: How would you feel if you lost an Olympic Gold Medal by two-thousandths of a second?  You probably wonder, "How could they measure that closely?"  Mathematically speaking, the distance you can swim in two-thousandths of a second is about the thickness of a coat of paint or about one-tenth of the time of a typical eye blink.

Class

From time to time someone gives another individual the ultimate compliment when he or she says, "You are a 'class act,'" or they simply describe a specific behavior and say, "That's class."  From time to time a master of ceremonies will introduce an individual by saying, "If you go to the dictionary and look up the word 'class,' you will see a picture of your speaker this evening.

The “Tudes” of Life

The first "tude" I want to talk about is "gratitude,"  because the more you express gratitude for what you have, the more you will have to express gratitude for.  It's equally true that you will never find a happy person who is not a grateful person, so gratitude is a marvelous place to start.

Leadership that Leads

Danny Cox's book, Leadership When the Heat's On, has some exciting and very valuable tips on leadership.  Here are just a few of them:

Number one, employees get better as their manager does and they really don't care how smart or talented you are.  What people care about is your attitude towards them.

The Secret Weapon!

Once you have identified past referral sources, you now have a profile of potential referral sources. You have a reward system in place. Now it’s time to make a visit to their office or store. There is one secret strategy that will do more for your referral relationship program than anything else.

Why Confucius was wrong about you!

Confucius said, “Choose a job you love and you will never have to work another day in your life.” I disagree. What if you’re not any good at what you love? I would love to fly a 787 Dreamliner, but with me in the pilot’s seat you wouldn’t expect to get to your destination in one piece.

The Value of Becoming a Phenomenal Networker

To build a phenomenal referral marketing system, you need to understand networking and how to build rapport quickly.

First, dress well. Did you know that people make 11 important assumptions about you in the first 30 seconds of meeting you? Most of this happens before you even open your mouth! First impressions last, so you want to make it a good one!

My personal view is that this is an area where many small business owners and professionals are failing.

Top 10 Reasons Referral Marketing is so Effective

My Definition of Referral Marketing: “The process of building a network of sources that will refer multiple clients to your business.”

Top Ten Reasons Referral Marketing is so Effective

Your Network is Unlimited. As you begin to build relationships with powerful referral sources and you get your clients to refer you, the network continues to grow with no end in sight.