Your Potential - My Goal

I’m here to help you achieve your goals


Bruce Schultz

Ziglar Legacy Certified Trainer

  • 5172600522
  • [email protected]
  • Personal Coaching, Motivation
  • Adrian, Michigan, United States

"You cannot perform in a manner inconsistent with the way you see yourself. Zig Ziglar"

Bruce Schultz

Speaker, Trainer, and Coach

What We Do

Apex Center of Excellence, LLC offers sessions to maximize individual and team potential. Built upon the principles of Zig Ziglar, these sessions will assist you in developing the team you have always dreamed of having in your organization.

  • Working Together as a TEAM
  • Developing Personal Goals
  • Understanding your Potential

Our story

As a former member of the U.S. Coast Guard, Bruce Schultz learned that working in a team for a common goal is essential. Throughout his life, Mr. Schultz has continued to follow this principle. This passion has developed into a business that offers personal coaching and leadership training. Many people have benefited from his knowledge and skills as he continues to have a deep-seeded passion for helping and encouraging people to become the very best that they can be.

Ziglar Certified Trainings

These trainings are offered in half and full day sessions. Whether you are wanting to realize your potential as an individual or developing a cohesive team setting, these training will be a benefit that will make a difference for years to come.

  • Goal Setting & Achievement
  • Building Winning Relationships
  • Building the BEST You

Whether you are wanting to take charge of your destiny, get along better with co-workers, or set target goals for your life, these training sessions will allow you to see and pursue your dreams.

Training Details Specific information regarding each training opportunity is available by contacting our office. Pricing and contract information is available in the Apex Center of Excellence, LLC Contract packet.

Community Matters

As a service disabled veteran, Mr. Schultz has a passion for giving back to the community in which he lives. Why is this important? Because we are better together. Whether he is volunteering at the VA Hospital or the Kidney Foundation, his classes on Living with Chronic Conditions have impacted many people allowing them to take charge of their health and make positive changes that allow them to manage their condition. This is extremely important as it allows the individual to take charge and understand that they have the ability to make changes that will greatly impact their quality of life.

Your Potential—My Goal

It is my goal as a motivational speaker to assist you seeing your potential and beginning the journey that will allow you to become the person that you were born to be. Don’t sit back and wait for things to happen.

Jump in — Get Started TODAY! — Bruce Schultz, Certified Ziglar Trainer and Coach